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Hello Email Monkey Community,

We're diving into the world of advanced automation techniques this week! Automation isn't just about saving time; it's about creating highly effective email campaigns that engage and convert. Let's break down how to set up complex workflows that can really make a difference.

Discussion Points:

  1. Workflow Design - How do you plan and map out your automation workflows? Share your process and any tools you use for visualization.

  2. Trigger Points - What unique triggers have you set up in your workflows? Discuss how different triggers can be used to customize the user experience.

  3. Conditional Logic - Conditional logic can create highly personalized paths in automation. What are some of the most impactful conditions you’ve implemented?

  4. Testing and Optimization - How do you test and refine your automated workflows? Any tips on A/B testing within automation?

  5. Real Results - Share a case study or results from a complex workflow you’ve set up. What improvements did you see in engagement and conversions?

Whether you’re a seasoned pro or just starting to explore the depths of email automation, your insights and questions are welcome. Let’s learn from each other to create smarter, more effective campaigns!

Thanks for giving everyone a place to share their ideas and workflows! I built a campaign using complex conditional logic. I created parameters using time windows so I could better understand open-rate performance during the week. Someone suggested an idea in the community “Ideas” module that might improve this functionality, so I might not need this workaround if it’s developed. Until then, this is very helpful for improving campaign performance.


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